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2 days · Paris & Île-de-France

Product Launch Roadshow Stop in Paris, 2 Days

A two-day Paris stop of a product roadshow for 90 participants, based at Renaissance Paris La Défense Hôtel. The product presentation takes place at La Citadelle des Grands Boulevards in the 9th arrondissement, followed by a gala dinner in a château near Versailles, an outdoor escape game on Île de la Cité, a lunch at Le Train Bleu and a dinner on a glass-walled boat on the Seine.

Tailor this programme
Brasserie venue on the Boulevard des Italiens, close to the Opéra, with a 400 m² main room.
Days
2
Participants
90 participants
Destinations
Paris & Île-de-France

Objectives

  • Present the new product range to customers and partners in a Paris setting
  • Give the sales and marketing teams a shared, hands-on experience of the product story
  • Keep the programme compact, with short transfers between the Paris sites and one longer transfer to Versailles
  • Offer international guests a cultural evening that is not a standard product event

Participant profile

Sales teams, key accounts, distributors and marketing leads, often travelling from outside France for the launch.

Day by day

  1. 1

    Day 1

    Day 1 – Arrival, product presentation and gala dinner near Versailles

    • Arrival at Paris Charles de Gaulle or Orly; transfers to La Défense (about 45 to 60 minutes depending on the airport and traffic)
    • 15:00 – Check-in and welcome at Renaissance Paris La Défense Hôtel
    • 16:30 – Product presentation at La Citadelle des Grands Boulevards, 9th arrondissement (about 20 minutes from La Défense)
    • 19:30 – Gala dinner in a château near Versailles, with an evening reception and a seated dinner, about 4 hours, for groups of 40 to 180; the transfer from Paris is quoted separately
  2. 2

    Day 2

    Day 2 – Team challenge and launch dinner

    • 09:00 – Working session with customers and distributors at the hotel
    • 11:00 – Outdoor escape game on Île de la Cité, in teams, lasting two hours, with a costumed game master; transfer from La Défense
    • 13:30 – Lunch and debrief at Le Train Bleu, Gare de Lyon, with group menus on quotation, subject to availability
    • 19:30 – Transfer to the Seine, Paris 15th
    • 20:00 – Dinner aboard the glass-walled boat on the Seine, closing the launch

Budget

On quotation, according to group size and season

Indicative component prices from the activity files, excluding VAT: gala dinner near Versailles from 310 € per person, outdoor escape game on Île de la Cité from 39 € per person. Venue hire on the Seine, the hotel, transfers and the group menu at Le Train Bleu are quoted on request. The château dinner takes groups of 40 to 180, so the group of 90 is within its range.

Frequently asked questions

How far ahead should a product launch roadshow stop be booked?

We recommend three to five months ahead for a launch in Paris, with the venue and the château dinner confirmed first. Dates in September and October and around major Paris events need more lead time.

Is the programme suitable for a group of different size?

The château dinner takes groups of 40 to 180 people, and this programme is built around 90 participants. For a smaller or larger launch, the presentation venue and the team challenge can be adapted, subject to availability.

What is included, and what can be customised?

The programme covers the venue arrangements, the château dinner and escape game bookings, transfers between sites and the boat dinner format. Product content, speakers, branding and the working-session agenda are set with your team. Airfares and hotel nights are quoted separately.

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Event brief

France MICE, precisely orchestrated since 1996.

A few details are enough for a first proposal. A dedicated project manager replies within 48 business hours.

Event brief

France MICE, precisely orchestrated since 1996.

A few details are enough for a first proposal. A dedicated project manager replies within 48 business hours.

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